Social Media Marketing

Pune, Maharashtra, India | Marketing | Full-time

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About CrelioHealth:
CrelioHealth (formerly LiveHealth) is IT product company in Health care domain. We are almost decade old IT product organization.
We are flourish, Open & Flexi culture organization with youthful team.
We are a group of young enthusiasts who are passionate about building the best line of products in healthcare diagnostics. Our product is LIMS & CRM used for Pathology Labs & Hospitals.

 Our Product -

  1. CrelioHealth LIMS - Web-based LIMS (Laboratory Information Management System) and RIS (Radiology Information System) solution for automating your processes & managing business better
  2. CrelioHealth CRM- Patient booking and engagement tool to take patient experience to the next level.
  3. CrelioHealth Inventory - Online platform to manage your lab inventory, stock, and purchases

Org link - https://creliohealth.com/

We are voted as #14 rank in G2’s List of Best Software Sellers for 2021.CrelioHealth (formerly LiveHealth) is a cloud-based LIS and RIS solution that enables Laboratory staff, doctors, and patients to easily access and manage medical information using the same platform. Find out more at https://creliohealth.com/ or get updates on https://blog.livehealth.inCrelioHealth for Diagnostics
Blog -  https://blog.creliohealth.com/

Job description

ROLE DEFINITION:
A SMM executive is one who is responsible for handling social media accounts of the company, maintaining regular engagements on social media platforms, running online advertisements for lead generation, and ensuring high duality leads are forwarded to the sales department.RESPONSIBILITY DELIVERABLE:
  • Content research for social media platforms & advertisements
  • Posting content on social media platforms
  • Running online advertisements for lead generation across different platforms including but not limited to Facebook, LinkedIn, Twitter, etc.
  • Ensuring social media engagement growth and generating high-quality leads under the designated advertising budget.
 
TASKS AND ACTIVITIES:
 
CONTENT RESEARCH FOR SOCIAL MEDIA AND ADVERTISEMENTS
Researching across various platforms for engaging content ideas, posts, and videos, reading blogs, going through videos for the same & constantly researching competitive brands, advertising, and marketing methods for advertising ideas, and researching international market leaders in advertising and content ideas.POSTING CONTENT ON SOCIAL MEDIA:
Dedicate time daily to posting engaging content across all social media platforms when the company has its presence, responding to customer queries, and comments to drive more engagements and actions RUNNING ONLINE ADVERTISEMENTS:
Running ads within the set advertising budget, conceptualizing & managing campaigns across different platforms, optimizing campaigns for better cost per lead, improvising ad copies, creatives & landing pages.
Furthermore, ensuring brand growth, quality of leads, cost of leads constantly tracking month-on-month brand growth in terms of the number of followers, page likes, engagements, etc. Cross-checking sample leads, running test campaigns, and quality status report for each campaign with the sales team to enhance lead duality for higher conversions while coming up with better advertising methods for keeping the cost per lead in control.
 

Preferable location –  Pune

Benefits/Perks:

  1. Attractive pay scale
  2. Mediclaim benefits -Employeee+Spouse+2Childrens+Parents
  3. Infinite Leave's availability post confirmation (T & C apply)
  4. Flexible working hours & Hybrid work model
  5. Saas Product based experience