Content Writer

Pune, Maharashtra, India | Marketing | Full-time

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Location: Pune
Job Role - Content Writer
 
 
Responsibilities:
  • Create/edit blogs, articles, website content and email newsletters for the company
  • Create compelling content/snippets for marketing collaterals - case studies, brochures, Whitepapers, product manuals & data sheets, social media etc. as needed
  • Conduct competitor analysis, and market research, and align with SMEs and sales teams to communicate the strategic positioning of the product to customers, partners, and market influencers.
  • Articulate the benefits of product features and translate them into customer-facing messaging and product collaterals
  • Write clear, persuasive, original copy
  • Editing & proofreading content copy written by the marketing or technical team
  • Use SEO guidelines to create content copy for the web
  • Analyze content performance and make recommendations on content, to improve the effectiveness of web content, articles, etc.
  • Provide support to marketing team members on online or offline promotions
  • Provide inputs to the graphic design team to create infographics and other product-related images/animations

 

Key Skills and Experience:

  • 3 – 8 years of experience in content/copy creation, and product marketing for technology audiences
  • Excellent written skills in English
  • Good interaction and communication skills
  • Ability to write in a variety of formats and styles for B2B audiences
  • A knack for editing and proofreading with good research skills
  • Technical writing experience and social media campaign writing experience is a big plus
  • A good understanding of the IT/Technology area is needed
  • Graduation in Literature/ Marketing Communications/ Mass Media/ Journalism/ etc. or other relevant fields

 

About CrelioHealth:
CrelioHealth (formerly LiveHealth) is an IT product company in the Health care domain. We are an almost decade-old IT product organization.
We are a flourishing, Open & Flexi culture organization with a young team.
We are a group of young enthusiasts passionate about building the best line of products in healthcare diagnostics. Our product is LIMS & CRM used for Pathology Labs & Hospitals.

Our Product -

  1. CrelioHealth LIMS - Web-based LIMS (Laboratory Information Management System) and RIS (Radiology Information System) solution for automating your processes & managing the business better
  2. CrelioHealth CRM- Patient booking and engagement tool to take patient experience to the next level.
  3. CrelioHealth Inventory - Online platform to manage your lab inventory, stock, and purchases

Org link - https://creliohealth.com/

We are voted as #14 rank in G2’s List of Best Software Sellers for 2021.CrelioHealth (formerly LiveHealth) is a cloud-based LIS and RIS solution that enables Laboratory staff, doctors, and patients to easily access and manage medical information using the same platform. Find out more at https://creliohealth.com/ or get updates on https://blog.livehealth.inCrelioHealth for Diagnostics
Blog -  https://blog.creliohealth.com/